Local SEO for Bookkeeping Firms

One specialist.
Every client.
No hand-offs.

Map Pack Agency is built and run by one person — twenty years in local search, working with one kind of client. You get the same bookkeeping-focused specialist on every call, every audit, every ranking report. No account managers. No outsourced work. No excuses.

BOOKKEEPERS ONLY TWENTY YEARS RANKED
Founder-run · No juniors, no outsourcing
20 yrsLocal search & GBP experience
100%Focused on bookkeeping firms
1Specialist on your account — always
38-ptGoogle Business Profile audit
Why solo, on purpose

Bookkeeping firms hire specialists.
Your marketing should be no different.

Most local SEO "agencies" are a salesperson, a junior technician, and a rotating cast of subcontractors. You call in, and whoever picks up has to catch up on your account first.

Map Pack Agency is intentionally a firm of one. Every audit, every citation, every review response, every ranking report — it's the same person who answers the phone. That's not a limitation. For a bookkeeper who wants a direct line to whoever is actually doing the work, it's the point.

What you get
Typical Agency
Map Pack
Who does the actual GBP work
Junior / offshore
The specialist
Account manager hand-offs
Common
Never
Direct phone / text access
Rare
Standard
Bookkeeper-specific playbook
Generic template
Built for the niche
Reporting
Dashboard, no context
Explained, monthly
What's included

Everything that moves a bookkeeping firm up the map — nothing that doesn't.

No bloated task lists. Just the work proven to move bookkeepers into the Google 3-Pack and keep them there.

01

Google Business Profile Optimization

Categories, services, attributes, Q&A, and posts tuned specifically for how bookkeepers get searched — not a generic template.

02

Local Citation Building

Consistent NAP across the directories that actually carry ranking weight, cleaned up and monitored on an ongoing basis.

03

Review Generation & Response

A repeatable system for earning new reviews from real clients, plus hands-on response writing that protects your reputation.

04

On-Page Local SEO

Service-area pages, schema markup, and content built around the exact terms bookkeeping clients type into Google.

05

Competitor Gap Analysis

A clear-eyed look at who's outranking you locally and exactly what it will take to pass them.

06

Monthly Reporting, Explained

Ranking movement, call and message volume, and what's next — walked through in plain language, not jargon.

Steve Smith

Founder · Map Pack Agency
  • 20 yrs in internet & digital marketing
  • Focus Google Business Profile & local SEO
  • Niche Bookkeeping firms, exclusively
  • Runs Every account personally, start to finish
About the specialist

Two decades in local search.
One niche: bookkeeping firms.

Twenty years ago, local search barely looked like a career. It does now, and Map Pack Agency has spent that entire span on one side of it: Google Business Profiles and local rankings for bookkeeping firms — not marketing in general, bookkeepers specifically.

"A bookkeeper's Google Business Profile only works if it's accurate, complete, and maintained. That's what I do, every day, for every client — nothing else on the side."

That specialization shows up in the details: the searches bookkeeping clients actually type, the trust signals they look for before they call, and the review language that turns a profile visit into a phone call.

Map Pack Agency is run solo, by design, so that focus never gets diluted by hand-offs or junior staff learning the niche on your account.

Pricing

Three tiers. One specialist running all of them.

Pricing is built around how much ground your firm needs to make up — not how many people are on a team, because there's only one.

Visibility

$497/mo
For firms that need the fundamentals done right and consistently.
  • Google Business Profile optimization
  • Core citation building & cleanup
  • Monthly review monitoring
  • Ranking report, explained monthly
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Most Chosen

Authority

$797/mo
For firms ready to actively outrank local competitors.
  • Everything in Visibility
  • Active review generation system
  • On-page local SEO & service pages
  • Quarterly competitor gap analysis
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Dominance

$1,297/mo
For firms that want the top of the map and intend to keep it.
  • Everything in Authority
  • Multi-location / multi-service-area coverage
  • Priority review response writing
  • Direct-line access for strategy calls
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Start with a conversation

See exactly where your Google Business Profile is losing you clients.

Every engagement starts with a free consultation, including a personal 38-point review of your Google Business Profile — done by hand, not by software alone. You'll see specifically what's costing you visibility and calls, with no obligation to hire anyone to fix it.

  • 38 ranking & trust factors checked by hand
  • Delivered as a clear, plain-language PDF
  • Reviewed personally by the specialist working your account

Request Your Free Consultation

Takes under a minute. No obligation.